Digital Marketing Services

Search Engine Optimization

When it comes to placement, everyone knows that organic Search Engine Optimization is the key to acquiring visitors for very little cost. In fact, SEO services are absolutely vital to your search engine marketing success. As a result, every company wants to have the top search engine ranking for their targeted keywords, but who will succeed? Only the most sophisticated companies can compete. Because after all, Google continues to invest, innovate, and take their technology to a higher level, and therefore, so must your search engine marketing company.

Online Reputation Management

Digital content, opinions and publications can do serious damage to your brand’s reputation. Our team of SEO experts & marketing professionals have developed reliable processes for cleansing and controlling the entire 1st page of search when people research your name. In fact, we have always aimed to control the first page. We have been doing this since before this was called “reputation management”. And, we’re really good at it

SEO Web Design / Architecture

High rankings will not guarantee an automatic increase in sales; for that to happen your website needs to be user-friendly and be designed to maximize conversions. Many companies offer a web design service, and fancy websites using Flash, AJAX, and Content Management Systems, but none of that matters if your site is not well-optimized for SEO. Web design and SEO design are different. Most designers, and most CMS systems, make sites to look pretty without much understanding of SEO. These are similar to production cars.. Not suitable for a race. The only way to win in a race in the search engines is to design your site for the purpose of competing; like a race car. A properly designed website (or race car) requires blueprinted designs, handcrafted tuning, and a skilled team of engineers. Only then can you compete in a real race. We provide end-to-end web design, from conception to implementation, with SEO integration.

Conversion Rate Optimization (CRO)

The ultimate goal of business is to increase the bottom line. For online businesses, website conversions have a direct correlation to the bottom line, and play a critical role in the growth of the company. Every visit, click, and extra second spent on a site is valuable, and in some way either increases or decreases a website’s conversion rate. A business website can be a powerful tool for gaining conversions, and every element on the site has an impact. We can optimize your website with strategically engineered elements that have been proven to encourage conversions, from high-level site architecture to details as small as the color of a button. We’ve spent years testing, and know exactly how to implement changes that are guaranteed to increase visitor responses. Through analytics and tools that uncover visitors’ paths, focal points, and clicks on a site, we will optimize your website’s conversion rate and improve your site’s ability to turn visitors into customers.

Web Analytics

Expert data analysis is the hinge that swings open the door to success. Any online business that doesn’t utilize web analytics is likely to fail. Why? Because website analytics is critical to maintaining and improving upon your website’s performance. You need to understand where your visitors come from, what they click, why they leave, and more importantly the return on their investment (ROI) otherwise you’re simply throwing away money. Too often we see businesses close down because they were not accessing and responding to their website’s analytical data, or didn’t have the tracking systems in place to obtain the information. Another issue is that although there are many Analytics tools on the market, few actually provide competent guidance in how to use the data to achieve your internet marketing goals. When you are ready for some help, we can assist you with ROI calculations and understanding the best ways to obtain and utilize website data for traffic generating and sustaining strategies.

Local SEO, Internet Marketing, & Google Maps Optimization

Google maps is an industry leading tool created by Google to help people searching for businesses/addresses pinpoint their location. When a searcher enters a product/service along with a geographic location in which to find it Google Maps gives either the exact address of the business being searched for or a list of businesses that offer the product the user is interested in. The directions could be driving, by foot, bicycle, or public service.

Pay Per Click (PPC)

While organic Search Engine Optimization generates traffic, it is not “instantaneous.” Utilizing search engine marketing programs such as pay per click (PPC), traffic can be received in a matter of days instead of months. As a result, every business should have a PPC program for their targeted keywords. By leveraging state of the art tools with extensive keyword, industry, and ad copy research, we ensure that your money is invested wisely. Our certified professionals, decades of experience, dedication to continuous improvement, and high level of client retention speaks volumes of our experience, ability, and readiness to make your PPC campaign profitable.

Social Media Marketing (SMM)

Social media is one of the Web’s largest growth sectors, it is also the most interactive online arena, allowing users to comment, share and build upon conversations, ideas, and media. For businesses, this indicates that social media is a channel that can’t be overlooked. Every social media platform offers users and businesses specific benefits for participation, and many provide advertising and promotional opportunities for business. Though many agencies offer a social media service, few understand the intricacies of creating messages that go viral online, or have the proven background of successful social media campaigns. A master-crafted SMM strategy will focus on social media platforms that offer the biggest return on investment for a given business or website. And don’t be fooled, it is trackable.. measurable. Through the promotion of virally enabled, emotionally charged content, we can help you create powerful relationships with the ability to build on them, provide robust brand monitoring, resulting in explosive and sustainable website traffic, and charismatic growth of followers and fans.

Copywriting & Content Development

An integral part of the success of your website is its content. We are internet marketing experts with years of experience in writing content that will bring more visitors to your website, keep them interested, and convert them into buyers. Well-written content is exciting to read, educational, and designed to get desired results. Our team of professional copywriters will make sure that your website stands apart from its competition.

Mobile App Development

Orange County SEO has vast experience in developing a wide variety of Android applications. We have developed apps for small companies with fewer than 30 workers, to in house business applications for corporations with hundreds and thousands of staff members, to interactive applications that have tens of thousands of downloads. We are proud to have a team of expert programmers that can help materialize your ideas for a mobile app and also discuss it’s feasibility with you. Maintaining effective communication and documentation is a part of our expertise. OCS ensures that we build quality applications according to exact specifications while keeping the client’s budget in mind.

SEO Link Building Services

Executing a proper SEO strategy with careful keyword selection, website optimization, and link building is often a very long and tedious process that requires a whole lot of time and resources. We have several different SEO service options that you can take advantage of as a one-stop solution for all your SEO implementation and link building needs. We have an entire team of analysts and link builders in place ready to get started, and many tools that systemize our methodology to make it a bullet proof process to get you ranked.